.elementor-8945 .elementor-element.elementor-element-7bc5409{--display:flex;}.elementor-widget-image .widget-image-caption{color:var( --e-global-color-text );font-family:var( --e-global-typography-text-font-family ), sans-serif;font-size:var( --e-global-typography-text-font-size );font-weight:var( --e-global-typography-text-font-weight );text-transform:var( --e-global-typography-text-text-transform );font-style:var( --e-global-typography-text-font-style );text-decoration:var( --e-global-typography-text-text-decoration );line-height:var( --e-global-typography-text-line-height );}:root{--page-title-display:none;}@media(max-width:1024px){.elementor-widget-image .widget-image-caption{font-size:var( --e-global-typography-text-font-size );line-height:var( --e-global-typography-text-line-height );}}@media(max-width:767px){.elementor-widget-image .widget-image-caption{font-size:var( --e-global-typography-text-font-size );line-height:var( --e-global-typography-text-line-height );}}/* Start custom CSS */{
  "@context": "https://schema.org",
  "@type": "BlogPosting",
  "headline": "Week 33 – I Invested in My Brand. Here’s What I Did (and Why It Matters)",
  "description": "From local sponsorships to daily franchise-driven social content, here’s how I’ve started building a home inspection brand that people recognize, trust—and recommend.",
  "author": {
    "@type": "Person",
    "name": "New Franchise Owner"
  },
  "publisher": {
    "@type": "Organization",
    "name": "Inspections Over Coffee"
  },
  "mainEntityOfPage": {
    "@type": "WebPage",
    "@id": "https://www.homeinspectionsovercoffee.com/home-inspection-franchise/"
  },
  "keywords": ["home inspection franchise", "branding strategy", "local marketing", "SEO tactics", "Inspections Over Coffee"],
  "datePublished": "2025-06-26"
}/* End custom CSS */